The links shown below some of Google’s search results, called sitelink, are meant to help users navigate your site. Our systems analyze the link structure of your site to find shortcuts that will save users time and allow them to quickly find the information they’re looking for.
The classic AIDA pyramid or funnel is a benchmark tool for most of the offline marketers who religiously exploit its four layered concept. Actually, this funnel has a fifth layer which is generally ignored. The fifth layer is called “Retention”.
If you’re looking for marketing services, it’s essential that you select a quality company to run or assist you with your marketing endeavors. Marketing is the fuel to your business, and it’s important to find a marketing company that will serve you well. But how can you tell whether or not a marketing company is worth your investment? Below are five characteristics of a quality marketing service.
Maintaining a high page rank can be a challenging endeavor for any organization. Small business owners often fall victim to outdated SEO practices that are no longer relevant to their website ranking. One such practice is when you discuss the topic of link exchange.
While traditional media, and the marketing it supports, isn’t as vital as online advertising and digital media, it isn’t going anywhere. The only way the internet really changed the media game was by adding another platform and making a comprehensive ad campaign more vital than ever.
It sounds simple enough: The main goal of a retailer is to get the tills – virtual or otherwise – ringing; cash exchanging hands, goods being taken away to a loving new home; converting browsers into buyers.
A social media marketing strategy can yield a business plenty of new customers. While this is correct, one must use tools to improve their campaign and increase conversions. Here are five basic social media management tools one can use to succeed and convert visitors into customers.
Whether you have a YouTube channel all depends on what type of business you are. Whether or not YouTube is right for your business depends on what your goals are for video marketing and also what sort of content you are looking to create.
If you own and operate a successful small business, chances are you’ve decided to create an app for your business. Now, the trick is getting your loyal customers to add one more icon to the screen of their smartphones.
A marketer’s job does not finish when he or she rolls out a new project. In fact, it is just the beginning as many business owners must alter their approach often; otherwise, it will become dull, and the company will not get as many new clients.
If you are a business owner or even have some expierence in a business enviorment then you understand that technology is overwhelming the professional world. It is also changing at a lightning speed. What this means is that if you want to be sucessful adapting to this eneviatble change is the only option.
Website design these days is much more complicated than just what looks “pretty.” With the emergence of eye-tracking technology and studies on the psychology of web browsing, layout and graphic designers have many more factors to consider when building a website.
The original Penguin update by Google caused a lot controversy among Internet marketers in April 2012. The purpose of the update was to reduce spam blogs and sites that manipulated the search engines using a number of tactics, primarily through the manipulation of keywords. Unfortunately, innocent bloggers and webmasters took a hit, too.
Just a quick reminder about a social media event, Blog Well that will be hosted in the Bay area, San Francisco on next Tuesday, 8/6/2013.
Maybe it’s me, but Google seems to love ruining your rankings more than helping you succeed. You already have a lot on your plate if you’re concerned about your SEO. You need to build backlinks, ensure that your page, URL, title and so on are properly optimized, keep up with the new changes, make sure that you don’t use keywords too often and manage content creation, just to name a few things. Now, you also need to worry about your Web host.