In a world focused on search engine optimization (SEO), current hot topics include search result ranks, social mentions and content marketing. However, customer service remains a top priority and key element to running a successful business.
Blogging is passive. What you need to do in order to gain exposure for your blog is to submitting your blog to everywhere.
Search engines love fresh content and your audience as well. So make sure you update your blog at least twice a week and give people more fresh and update content.
Blogging can be a very powerful tool in online marketing program. A blog is just a simple software that provide a platform for people to create and post content and it is very easy to setup but how to incorporate and help your online marketing process and is another story.